Surely, merchants will be having lots of questions and concerns right from the moment they come to know about the GDPR compliance for eCommerce. GDPR has brought the biggest change in the privacy law in the past few decades. It is affecting the whole European Economy and going to interrupt the worldwide online markets.
And, it is important for eCommerce owners to understand what are compliance rules and what do they mean for e-commerce business owners.
Above all, there is a serious concern that how merchants can prepare themselves for the same? Here we are with a determined checklist which is especially meant to make eCommerce store owners aware of the GDPR compliance rules and exact process.
If you are a Shopify, BigCommerce, Magento store owner, here’s what you will get through this fantastic blog.
Why should you get ready for GDPR for E-commerce?
Being a business entrepreneur, you have probably seen many emails, notifications and many other alerts that regularly warn you about the new data protection law. If you are receiving such notifications, don’t ignore them as the act is important and necessary to implement for all. Yes, there are lots of changes that eCommerce webmaster need to consider. But, there is no need to be worried because the law came with a defined set of rules that are convenient to apply and make sense.
How different eCommerce platforms are getting ready for GDPR?
Legally, GDPR has been applied to all the businesses. Whether it is a private or government organization, they need to be GDPR compliant soon, otherwise, they may face a heavy penalty for the same. The goal of GDPR for eCommerce is simple i.e., to return complete control over the personal data of customers.
Let see how the platforms get prepared for this big change:
Shopify is the biggest and the most popular e-commerce platform to give a new face to the online shopping websites. Whether you are selling your stuff online, through social media, in a well-established store, Shopify got you covered in all aspects. To get GDPR compliance, this big platform has started reviewing the pros and cons of implementing GDPR. Although, the platform is not going to make any changes in provided services but, the way it offers services may differ. You may see this transformation in the next few days.
Being a powerful and dominant platform, Magento offers excellent store functionalities that are working fine for all types of online stores. Right now, Magento is working hard to be compliant with GDPR. As a result, the platform is ready to accept challenges coming from the stored or shared data end. The dedicated Magento team is making it happen by following steps:
- Contracting & protecting the data in regard to privacy
- Proactively examining & revising data privacy-related policies
- Deeply evaluating the products to help customers know that what information is being retained and where the server is going to keep it
- To make the connection stronger, the community is also advising to review the extensions that are associated with their registered accounts
- The platform is also allowing customers to check service and contracts that are linked to third-party organizations.
WooCommerce is a powerful WordPress plugin which is also gearing up to get integrated with the new data protection regulation. The community behind this big plugin believes in making customers contented. For that, they provided their users the exact information about the new act and the associated rules. The community decided that:
They will be telling customers about the platform, how it works and how it is collecting the data from users. Along with it, they will also reveal that who will have the access to this shared data and for how long.
Benefits of implementing GDPR to your website:
Undoubtedly, GDPR compliance is not so easy to get done. You have to do a lot of tasks in it like collecting client information, reviewing your subscribers’ activities, marketing strategies and many more. But wait! You can’t consider GDPR just the rules to be applied. In fact, it’s a huge opportunity for you to grab.
- First of all, it will directly affect your marketing strategy. So, if you are GDPR compliant, don’t hide it just show it off. You can consider it a new marketing strategy.
- And for better results, don’t just tell, give complete details that how you keep your customers’ data safe and secure.
- Doing this, your customers will feel free to make deals with your brand as you have adhered to all the regulations enforced for data protection.
- The best part is, if you’re GDPR compliant and your competitor is running with the traditional data protection rule, you will definitely will win in this case.
No matter, you are a well-established company or a startup, located anywhere in EU or outside, you don’t have the option of not to be GDPR compliant. It has covered the entire globe through its legitimate power to keep individuals’ data secure. If you also own an eCommerce store then it’s compulsory for you to get GDPR compliance. After getting this done, you will soon observe your brand’s loyalty graph moving upward.